Benefits of Social Media Marketing

Every business can take advantage of a well executed social media marketing strategy. That is to say, getting your message out to the different platform can and will grow your online presence and in-turn your following. If executed correctly this will result in your KPI being hit, be that sales or influence.

Will you invest in Facebook, Instagram, Twitter, LinkedIn, Snapchat, TikTok and so on. What would be a reasonable budget? This is where our service for the management of social media steps in.

Our social media management and advertisement service of our organisation eliminate the ambiguity of social media for business owners and help you to stick to what you know best and your company!

Marketing using social media can be a low-cost way of targeting your audience. To help evaluate which social media channels deliver the lowest cost per lead and the highest return on ad spending, our organisation would establish baseline data points. We can help you track and check paid social media campaigns across a variety of platforms.


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The Dominance of sites like Facebook, Twitter, Instagram, and LinkedIn can’t be underestimated in today’s digital environment. All of these serve as avenues to meet your customers and help find a new customer base. With all these social media platforms, you should have a social media plan and how this plan will be executed to get the desired results.


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Social media helps your company to raise brand recognition. The more potential clients are aware of your brand as they post content, like, and retweet about your product/service, this also gives a greater chance of conversion. Social media platform interest,(if done right) usually want more information and so will switch to your company website. From here we start looking at having Sales funnels on the website to draw them in and hopefully get a sale. Most significantly the organisation will increase customer service through the use of social media.


The social media strategies of your business don’t have to be about selling a product or service; it can be about giving your current and potential consumers a fun experience.


Social media marketing doesn’t only have to be a resource to stay connected with friends and family; it’s now one of the most important and internationally recognised ways of communicating with your existing and future clients. The social media sphere is not only limited to large brand empires but now includes millions of small and medium-sized companies-advertising their services on Facebook and other platforms.


If you would like to talk about how to setup and run a social media campaign then get in contact with Rooted Digital, call on +971 (0) 585902823 We will be there to help you out and offer you results to meet your goals

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